Asset Management · Development · Hospitality

Building brands
that shape communities.

Tu Companies is a Las Vegas–based asset management firm acquiring, operating, and scaling exceptional brands in hospitality, fitness, and commercial real estate — through hands-on ownership and operational excellence.

2013
Established in Las Vegas
3
Operating divisions
4 States
Active markets
Hospitality Restaurant guests dining
Fitness Fitness studio
Real Estate Development site
12+
Years operating
Operating Brands
Broken Yolk Café Orangetheory® Fitness ScaleX3 Management TuCo Hospitality
A guest experience at a Tu Companies brand
Our mission
Build experiences that inspire.

A vertically integrated, operator-led platform.

Established in 2013, Tu Companies is an asset management firm with active holdings across hospitality, fitness, and commercial real estate. We acquire, operate, and scale high-performing brands — delivering long-term value through hands-on ownership, strategic growth, and operational excellence.

Because we are the tenant from day one, we eliminate the uncertainty traditional developers face when leasing space post-construction. We control every step — from site selection through daily operations — and that's how we deliver stable, high-performance assets faster than the market.

12+
Years building, operating,
and scaling brands.

Three operating arms. One unified vision.

Each division is led by experienced operators and supported by Tu Companies' shared platform of capital, real estate, and management expertise.

01 — Hospitality TuCo Hospitality
TuCo Hospitality

Craveable cuisine. Thoughtful service.

We partner with innovative franchise brands and develop original restaurant concepts rooted in imaginative design, thoughtful service, and craveable cuisine.

Learn more
02 — Fitness TuCo Fit
TuCo Fit

Wellness, made for every routine.

The fitness division of Tu Companies — owning and operating a growing portfolio of Orangetheory® Fitness studios across the Salt Lake City metro.

Learn more
03 — Operations ScaleX3 Management
ScaleX3 Management

Restaurant operations, built to scale.

Our restaurant operations group focused on fast-casual, drive-thru, and full-service growth — including the multi-state expansion of Broken Yolk Café.

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Delivering exceptional results — one plate at a time.

A vertically integrated approach that combines the speed of an operator with the discipline of an investor.

We build for guests first — and the rest follows.

We focus on operating high-performing restaurants and wellness concepts that offer a clear value proposition — whether through brand, experience, or location.

Our real estate strategy prioritizes visibility, access, and growth potential. We carefully select sites that position our brands competitively within their markets.

Above all, we invest in our people. Our team members are the heart of every guest experience — so we emphasize continuous training, leadership development, and meaningful career growth at every level.

Guest experience

A proven track record of opening — and operating.

We've opened and operated high-performing restaurants that deliver strong ROI for partners and meaningful experiences for guests.

Our long-term success is driven by trusted relationships — with stakeholders, developers, general contractors, and brokers who know each market we serve. We're committed to creating lasting value in every community we enter.

We invest heavily in operational training, ensuring our teams are equipped to handle high volumes while consistently delivering an exceptional guest experience.

Partnership

The right location is one of the key drivers of our success.

As a vertically integrated, operator-led platform, we have a key advantage: we are the tenant from day one. This eliminates the uncertainty traditional developers face when leasing space post-construction — and gives us complete control from site selection through operations.

We currently operate brands across California, Nevada, Texas, and Utah — every location backed by a proven concept and an experienced team. With an internal construction team and a vetted subcontractor network, we reduce risk, prevent project delays, and avoid costly overruns.

Real estate site

Acquire. Develop. Operate. Appreciate.

To acquire land or an existing commercial retail plaza that meets our concept's site criteria — and add value by renovating it and signing a long-term lease with our restaurant concept(s).

  • 1
    Site Selection — Work with brokers and partner developers to identify high-demand areas for our concepts.
  • 2
    Capital Raise — The fund opens to begin collecting capital for acquisition.
  • 3
    Acquisition — Land or property is acquired that meets our experts' strict criteria.
  • 4
    Renovation & Development — We develop or convert the space for our restaurant brand.
  • 5
    Appreciation — Once the restaurant takes possession, the property gains value via rent and cap rate.
  • 6
    Disposition — Property is sold and profits are distributed to partners.
Development
0
Year founded — Las Vegas, Nevada
0
Operating divisions across hospitality, fitness & real estate
0
States with active operations: CA, NV, TX, UT
0%
Vertically integrated — operator-led from day one

Operating in markets where our brands win.

From Las Vegas to Salt Lake — we enter new markets with confidence, speed, and a proven concept already built for the location.

  • Nevada
    Headquarters · Hospitality · Real Estate
  • California
    Restaurant Operations · Broken Yolk Café
  • Utah
    TuCo Fit · Orangetheory® Studios · SLC Metro
  • Texas
    Multi-state expansion · ScaleX3
California
Nevada
Utah
Texas

Work hard. Have fun. Lead with integrity.

The four principles guiding every decision, every site, and every team member at Tu Companies.

Work hard. Have fun.

We bring passion and energy to everything we do — because great performance and great culture go hand in hand.

Act and serve with integrity.

We lead with honesty, own our responsibilities, and do what's right — even when no one's watching.

Be thoughtful. Move with purpose.

Every decision matters. We act with intention, work with discipline, and take pride in doing things the right way.

Become experts at what we do.

As a vertically integrated company, we lead with operational depth and develop teams that grow alongside our brands.

Let's build something worth experiencing.

Whether you're a partner, a developer, an investor, or a future team member — we'd love to hear from you.

We'd love to hear from you.

Reach out about partnerships, real estate opportunities, franchise development, or careers across our family of brands.

  • Office
    Las Vegas, Nevada
  • Address
    [Street address placeholder]
  • Hours
    [Business hours placeholder]
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